GLACÉAU VITAMINWATER

Mercury PR

GLACÉAU VITAMINWATER

Coca-Cola Group’s Glacéau Vitaminwater MegaLaunch

The 2010 launch of this highly anticipated drink involved influencers from the fields of art, design, fashion and music, much talked-about events and the first-ever commercial screened on the ION Orchard façade. Within days of the kick-off, Glaceau Vitaminwater sold out in all ION outlets.